Issue 5 Year 2003

 

"PEELING THE ONION"

Part 12

M&A in China -
Where, how and which onion not to buy!

 

Establishing a "Green Fields" operation has been unequivocally the preferred (and sometimes only) choice for foreign companies entering China.

However, with the relaxation of many industry-related regulations, increasing sales of State Owned Enterprises (SOE) and restructuring of Foreign Invested Enterprises (FIE) in China, the opportunities for Mergers and Acquisition (M&A) activities are booming, and many foreign companies are exploiting the newfound investment methods. At the same time, it is important for foreign companies looking for M&A opportunities to understand the China market, the M&A process and regulations in China and, most importantly, what they are buying and for how much.

M&A in China is not just about buying an onion from a Greengrocer, it requires understanding where that onion was grown, where it has been and what lies beneath its skin.


Get in Whilst the Market is Getting Hot!

China has committed to establishing itself as the manufacturing center of the world. At the same time China's commitment to the WTO will result in an explosion of service industry opportunities across finance, logistics, professional services and other such services over the coming years.

With this rapid opening up of the market, many companies realize that starting a green fields operation may mean they miss the boat. In contrast, taking over a well-established existing company cuts-out the build up phase and cuts the time to market. By acquiring an existing entity the risk of failure may be minimized and the acquiring company may take advantage of existing operating facilities, distribution networks, production knowledge, intellectual property and existing financial and legal structures (e.g. tax losses carried forward, branch offices etc.).

With this in mind and in awareness that many domestic Chinese manufacturers are already producing high quality goods at low cost, foreign companies are beginning to capitalize on China's lucrative manufacturing base. Likewise, as foreign companies restructure and look to spin-off operations there are an increasing number of profitable and efficient FIEs up for grabs.

The China Process

Ensuring an M&A deal is completed effectively and efficiently requires strict adherence to a process which in China, primarily including;

Objectives: Foreign companies must understand what they are trying to achieve through an M&A transaction, as this will greatly affect their choice of target industry, market segmentation, geography, corporate structure, operating objectives, taxation implications and business scope.

Target Identification: Having established clear objectives and industry focus, foreign companies must then target specific types of companies (e.g. SOE vs FIE Vs Domestic) which will satisfy these objectives. This decision will be based on considerations of corporate transparency, regulatory restrictions and required approvals, existing and ongoing liabilities, asset size, reasons for wanting to be acquired/merged, management capabilities, distribution abilities etc.


Due Diligence (DD) and SWOT analysis: The due diligence involved in any M&A in China deal can be a tricky process, particularly because many domestic Chinese companies may be uncooperative in disclosing their records. Under such circumstances, most foreign investors will require comprehensive representations and warranties, indemnities for breach, and security for those indemnities. These arrangements are often unfamiliar to many Chinese companies, and obtaining acceptable terms and conditions that incorporate them is often a challenge.

In conducting DD in China it is essential to understand Chinese accounting standards, regulations, law and business practices. In China these areas overlap to a very large degree (primarily due to the rules-based systems of law and accounting). Regulations which are often misunderstood by foreign companies and provide the most risk through an M&A deal include:

1. Statutory Benefits and Individual Income Tax;
2. Corporate taxes (including VAT, Business Tax and Income Tax);
3. Commitments and Contingencies;
4. Industry Regulatory Restrictions and Controls;
5. Related Party Transactions; and,
6. Off balance sheet items.


Planning: In China any profit or loss derived from the transfer of real properties or intangible assets is subject to business tax at the rate of five percent. The legislation that governs this tax is therefore applicable in any M&A activities that involve the transfer of assets such as real property and intangibles, such as copyrights and trademarks. In an acquisition where the acquiring company acquires all the shares, or equity interest in the target company, the business tax consequences will depend upon the shareholding structure of the target company. At the same time, the investing entity may also be provided dual tax relief from any China taxes (such as withholding tax or dividend tax) through tax treaties. This may impact decisions on the best jurisdiction for the holding company to be located.

The basic accounting rules concerning M&A stipulate that the new or surviving FIE will be entitled to the remainder of applicable tax holidays (where certain requirements are met) but to no new tax holidays, and that the assets of the pre-merger FIE must be carried over on the books to the new or surviving FIE at book value.

Companies wishing to spin-off assets/companies must carefully consider the tax implications of any proposed transaction such as whether it is better to sell the assets or company as a whole, and whether/how much tax losses can be carried, and over what period.

 

What is Best for your Operations?

Form of transaction: China's evolving M&A regulations, combined with high tax rates and non-transparent industry regulations often mean that the most efficient method of acquiring or spinning-off assets may often be to conduct the transaction 'offshore'. Key items for consideration include:

1. Investment vehicles:

Many FIEs in China operate under a holding company, usually based in Hong Kong or other tax efficient jurisdictions. If an investment in China is held in such an arrangement a second offshore company can simply purchase the shares of the first company under the laws of the applicable foreign jurisdiction.

In keeping the entire transaction outside of China, the Chinese government is not permitted to regulate such actions and the foreign investor will not need to seek their approval. Indeed, when establishing operations in China, many FIEs structure their investment through intermediate offshore holding companies, precisely to permit such flexibility for any subsequent transfer of their interests.

2. Type of Activity:

So long as the M&A takes place within Chinese jurisdiction, according to a provisional regulation released in April 2003 guiding foreign investor's M&A activities in China, such activities are divided into two categories: equity M&A and assets M&A.

1. Equity M&A refers to a transaction where foreign investors purchase by agreement the shares of a Chinese domestic company or subscribe for an increased proportion of the shares in a domestic company.

2. Asset M&A refers to an individual FIEs purchase and operation of a company's assets, though sometimes this might also include a situation whereby that FIE will establish a new FIE so as to operate the newly acquired assets.

The adoption of an asset deal or a share deal for an acquisition in China largely depends on the individual commercial and tax objectives of different foreign investors. These may include limiting existing liabilities of a company, changing of business operations or structural considerations.

Generally speaking there are a range of forms and M&A activities available to investors and it is important to carefully consider each one depending on the circumstances, tax considerations, ongoing strategy etc.


3. Exit strategy

As is the case in setting-up any new business it is of utmost importance to consider the exit strategy of the company should the entity wish to be closed down or later sold.

For this reason, using holding companies for M&A activities provides a practical solution, although tax implications must be considered. For example a foreign company that does not have an establishment or place of business in China that sells an equity interest in an FIE will be subject to the payment of a withholding tax of 20% on any gain realised from the sale of the equity interest. This rule would therefore apply to an offshore holding company that sells a joint venture stake in China and has no other presence in China.

Where companies wish to close down their operations in China, a liquidation is generally required. Liquidation of an FIE must be approved by Ministry of Commerce and certain procedures must be followed including establishing liquidation committees, payment of creditors, clearing of liabilities and payment of outstanding taxes.

Purchase Price: Price negotiations in China often resemble haggling matches witnessed in local markets. This problem is further exacerbated due to the limited market information in China (e.g. price/earning ratios or appropriate risk discount factors) and also the difficulties in predicting future cash flows or revenue streams based on non-transparent accounting records and a rapidly developing domestic consumer market.

In consequence, and as a result of historical and cultural factors, it is often the case that asset valuations are used rather than more common Discount Cash Flow (DCF) models. This is particularly the case for manufacturing operations where it is much easier to attach value to equipment and land and then simply estimate a value for goodwill on top. This method, however, is becoming more problematic as Intellectual Property and branding (Intangible Assets) become more valuable in China and manufacturing efficiencies are rapidly improving.

Where as there is some flexibility in pricing limited liability of private companies in China, SOEs are a separate matter. In acquiring or selling a SOE a state-registered valuer must perform an independent valuation of the SOEs assets. This process often proves to be a deal-breaker however as the government is often bound by these often overvalued valuations when it comes to negotiating price. On the other side, the foreign company is faced with potentially paying a large premium over assets which may be very run-down, with little movement for price "negotiation".


Regulatory procedures: Not only do the relevant laws and regulations closely administrate M&A, but one or more Chinese governmental authorities must also approve every type of merger or acquisition in China, making the entire process rather daunting and time-consuming.

The specific procedures for approval differ slightly depending upon the type of transaction, but there are several common characteristics. Since nearly all M&A deals in China involving foreign investors will result in the creation of a new FIE or an alteration to an existing one, the approval of the Ministry of Commerce is required. Whether an FIE should seek the approval of state or the local office generally depends on the FIEs total investment amount, which must be stipulated in the FIEs approval documents.

Once the transaction has been approved, the FIE must apply for a business license, which would then include any changes to the previous license made necessary by the merger or acquisition, particularly if a transaction resulted in a FIE acquiring a line of business not already authorised by its existing business license.


International Experience and Local Knowledge

The ability to buy, sell or merge companies in China represents a new paradigm for foreign companies to enter the market. The professional services firms and investment banks in many countries around the world have the experience and resources to negotiate multi-billion dollar deals across a number of continents. However, in China only local knowledge, local experience and local appreciation of the business environment will prevail.

Whilst the AOL and Time Warner's of the world are only handled by the most exclusive green-grocers, sometimes you need to go back to farm in China to see where and how the onion bulb was first planted to understand what you are buying.

 

Michael Pennington LehmanBrown, Shanghai.


"Peeling the Onion" is a series of newsletters designed to assist in the financial and accounting control of your China operations.
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